Where Kernel fits in the company data market for RevOps buyers

Stop stitching together tools that each break in different ways. Legal-entity databases don’t map to selling structure, enrichment ignores entities and hierarchies, and mass-action tools rely on bad master data. Kernel combines these capabilities in Agentic Company Data with enterprise controls, enabling safe tech consolidation.

Company database

Mass-action tool

AI enrichment

Traditional enrichment

Accuracy

Traditional enrichment

Company database

Kernel delivers accuracy you can trust through multi-source validation and continuous verification. It includes reasoning explainers on every decision and feedback fields where reps can add nuance and query the data, so RevOps can defend and improve what is in the CRM.

Mass-action tool

Kernel keeps mass actions accurate by pairing intelligent cleaning with entity control. Actions run on verified company truth, with explanations and feedback to continuously improve outcomes over time.

AI enrichment

Kernel avoids single-source and black-box enrichment by validating outputs and enforcing entity resolution before anything reaches the CRM. Reasoning explainers make accuracy inspectable and repeatable.

Enterprise-grade

Traditional enrichment

Company database

Kernel is built for enterprise deployment with safeguards, auditability, and deep CRM integration that can be configured to your business logic.

Mass-action tool

Kernel makes scaled changes safe through governed workflows, risk scoring, approvals, and entity-aware controls. It integrates into your CRM so actions are consistent with your operating model.

AI enrichment

Kernel provides enterprise safeguards for AI-assisted enrichment with strict write controls, traceability, and entity-aware guardrails, so automation stays safe at scale.

Consolidation

Traditional enrichment

Company database

Kernel reduces spend by replacing static database feeds with continuously managed company truth. It cuts downstream cleanup and removes the need to stitch together multiple enrichment sources and processes.

Mass-action tool

Kernel consolidates mass actions into a CRM-integrated data management platform with intelligent cleaning and entity control, so teams can retire single-purpose tools.

AI enrichment

Kernel reduces enrichment project sprawl by standardizing model usage and governance in one system. It controls cost and quality with measurable accuracy, repeatable pipelines, and clear oversight.